The more specific the information for each item, the easier it is for the delivery partner to pick the right item.

There is no cash alternative to the prize / benefits hereunder. As any designer (or a product owner) can attest, one feels sheer happiness when he/she comes across instances of users acknowledging how their product adds value to their life in a meaningful way.

Just used @swiggy_in Genie and I'm very impressed! Biryani Genie, Shop 2, Sai Vaastu Heights, Seven Star Lane, Govind Garden Circle, Near SBI ATM, Pimple Saudagar, Pune I have also worked on refining the address flow as a parallel project, and I’ll use this an excuse for another interesting design story ;-).

Further, (i) the employees of Swiggy and their family members; and (ii) the pick-up and delivery partners and their family members, are not eligible to participate in the Campaign. This Campaign is valid in all cities except Tamil Nadu. Note: I thank Prasanna Venkatesh & Srinath Rangamani for giving me the opportunity and mentorship to create this truly magical experience. Thank you . There is no separate cart page for “Buy Anything”. As the lockdown eases down and non-essential services are slowly restored, Swiggy still has plans to extend Genie’s utilities to provide safe and secure delivery of all possible need states and to be the go-to service for a guaranteed delivery experience. We decided to craft the “Buy anything” experience first, and then optimise the “pickup or drop” task flows as a part of the following release. Products on our Platform are available to You even if you do not participate in the Campaign. Task completion rate and usability testing help us rectify the proposed solution.Luckily we had a really passionate team of design researchers in the team, as well as a gorgeous new usability testing lab for research purposes. Shoutout to all the diligent Swiggy store delivery men. Let’s consider a user who is shopping at a nearby store. pic.twitter.com/XBLUXl6Oh5, Just went tru @swiggy_in App and found Swiggy has a new thing Gunie.. Its a great initiative with affordable price. The winners will be required to provide a valid identification and address proof to collect the prize. -- Created at 09/04/2020, 21 Replies - Hot Deals - Online -- India's Fastest growing Online Shopping Community to … To cater to the second kind of users, it was necessary to seed use-cases in these customers’ mind, to make this product a success. Let’s visit each of these in detail. For this, User needs to place an order on Swiggy Genie in the time period mentioned above. Back then, we would send someone who was relatively free at home, to run these errands.

We have already seen some unique use cases of Genie during the Amphan Cyclone havoc in Kolkata. Order Tracking & Item Confirmation: I leveraged the existing Swiggy Go order tracking flows with minor optimisations for “Buy Anything”. THANK YOU for starting this Brilliant initiative #SwiggyGenie Users prefer to get all items together in a single go, to reduce the effort of stepping out often. By placing an order on Swiggy Genie using, the Users stand a chance to win the prize, based on a draw of lots.

The main advantage of physically going for shopping is the ability to pick up all items in your list from multiple stores along the way. Further, such benefits do not give any additional guarantee or warranty and are non- transferable. We reserve the right, at our sole discretion, to terminate, amend or extend, modify, add or remove portions of this Policy or Campaign, at any time without any prior written notice to You.

— play a crucial role in the success of any project. The question is how do users relate to the new offering? The participant User shall not damage or misuse intellectual property rights belonging to Us or any third party. Today was the first time I used Genie and I am sure it won't be the last. Here’s How I’m Learning to Light 3D Environments, Using design and systems thinking to diagnose complex health problems, How I’ve Used Miro to Launch 5 Success Projects — Why I Love Miro. Roti ✅ Sundar also said, “extending our hyperlocal delivery offering will unlock a new dimension of convenience and safety for our consumers as well as earnings for our Delivery Partners during these extraordinary times.”. Read -  Swiggy-like Food-ordering Apps Permitted Delivery During 21-day Coronavirus Lockdown, @swiggy_in @SwiggyCares This is the Most Amazing thing you have done to help us in these difficult times. But these details are crucial to the delivery partner’s ability to fulfil the task correctly. They generally keep a list of items handy or make a mental list before leaving the house. Genie is one such product that we had envisioned; a literal “Genie” to help people with any of their delivery needs. It’s not easy to design and develop all the experiences together. Selecting a Store: We might think that it’s a simple task to perform, but in reality, it depends on how much information is available on the store location. but now let’s see how these requests are communicated to our delivery partners. Maa ke haath ka garma-garm Rajma for best friend ✅ To address this exact problem space, Swiggy released its own “Chottu” — Swiggy Go. Time has become the most valuable commodity — no one wants to waste their time in traffic to pick up their tailored dresses; no one will send their kid to buy salt for them, and we definitely are not going to our friend’s place just to collect a piece of paper. By placing an order on Swiggy Genie using, the Users stand a chance to win the prize, based on a draw of lots. Another Twitter user said that the ‘Swiggy Genie’ service is “impressive” while someone else called it "Godsend".

Great feature to use during this time when you have to get essentials to someone!

Doodh ✅ This was a tough time for most of us, but Swiggy happened to have the ultimate product offering to become a lifeline for most of the users! Samsung Galaxy Note 10 Lite (8GB) mobile phone, which will be distributed to the winner under this Campaign do not have the warranty cover and the winner will not be able to claim any warranty for the mobile phone. Anything you need, delivered. A brilliant initiative for the times we're in. Swiggy shall not be responsible for any loss, injury or any other liability arising due to participation by any person in the Campaign. This is when we realise how well we know the users?

along with your product design goals. Bread ✅ You don’t need to prepare the long weekly list to shop everything together, since it’s now easy to place orders for items at different times whenever necessary, given you are willing to pay the delivery charges. A Million Thanks... Hope People use it and #StayHome

Revamping it’s previously introduced ‘Swiggy Go’ which was functional in over 125 countries, the company has now introduced the ‘Genie’ feature and has plans to expand the service. Products on our Platform are available to You even if you do not participate in the Campaign.

You all did a great job coming up with #SwiggyGenie. Courts at Bangalore shall have the exclusive jurisdiction to settle any dispute that may arise under this Policy. Amid the nationwide coronavirus lockdown, Swiggy India has come up with a new initiative called 'Swiggy Genie' to deliver groceries and food. This one size fit all solution works like this. Users need to enter the pickup and drop location, select a task from the task list, write a task description if needed, and place the delivery request. Used @swiggy_in Swiggy Genie service today and I can’t thank Swiggy enough for the efforts they are taking to help us out during such time. This is because the actual confirmation of the items happens way after the user places an order! In the event of any queries relating to the Campaign, you may reach out to us through the ‘Contact Us’ section on the Swiggy application and website. Swiggy claims no ownership over the word “Samsung” related words and related images. We do not collect any participation fees for the Campaign. Swiggy is reportedly in talks with more grocery shops, retail chains to step-up their operations during a global health crisis. Kapda ✅ As a designer, you are not only solving for end customers but essentially finding a solution that best suits the business goals, tech capabilities, product placement, etc.

Which is where the importance of an MVP comes into the picture (Yes, here I am talking about the MVP!). Remember we mentioned seeding use-cases and shaping user behaviour at the beginning of this blog?